Your website answers questions in ChatGPT
People looking for a supplier increasingly ask an AI assistant rather than a search engine. An MCP server makes sure the answer comes from your data.
Sound familiar?
Four things happening while you notice none of them
People ask the AI, not Google
«Where can I rent a car in Sursee on Saturday?» increasingly goes to ChatGPT rather than to a search engine. The answer is formed without any input from you.
What the AI knows is old
Models know your business at best from pages read months ago. Prices, opening hours and availability no longer match.
When in doubt, it guesses
With no reliable source, the AI still produces an answer. It sounds convincing, and it is about your business.
The enquiry goes to someone else
Whoever is in the answer gets the job. Whoever is not never learns the question was asked.
What that looks like
Two questions of the kind asked every day, and the answer from a connected business
I'm looking for a gift: Swiss coffee, around 40 francs, needs to arrive by Friday.
Rösterei Grifone has two blends in stock in that price range, as whole beans or ground. Shipping is free from 80 francs, and ordering by tomorrow means delivery on Friday. Shall I prepare the order?
Answered from roesterei-grifone.ch
Is there still a table for four in Sursee at 7pm tonight?
Ristorante Grifone has a table for four free at 19:00, inside or out. The kitchen is open until 22:00 and the current menu is available. What name shall I put the reservation under?
Answered from grifone.ch
The examples use our demo businesses, so that no invented prices of real clients appear here. The technology itself is already in use: two of our client projects are reachable this way today.
What an MCP server does for you
Six things that hold from the day it goes live
Always the current state
Answers come from the same database as your website. Change a price and it is in the next answer.
More than looking things up
Search, check availability, calculate a price, propose appointments. The assistant asks; your server supplies the numbers.
All the way to the order
Where it fits, the assistant leads to the reservation or the payment page. Payment happens on your website, not in the chat.
In four languages
German, English, French and Italian, with the same texts as your website. Ask in French and you get French.
You set the scope
Which data is answered and which is not is your decision. Internal figures stay internal.
Runs on your existing website
No second server, no second contract. The MCP server is an additional way into the website you already have.
How it works
For your customers and for you
For your customers
- 1
A question in the assistant
Asked as usual, in ChatGPT, Claude or another assistant. Nothing to install.
- 2
An answer from your data
The assistant queries your server and answers with what it finds: prices, availability, opening hours.
- 3
Onward to your website
Reservation, order and payment lead to your site. The sale stays yours.
For you
- 1
We attach the server
To the data your website already carries. Nothing has to be entered again.
- 2
You sign it off
We show you which questions get answered before anything is public.
- 3
You see what is asked
The dashboard records the questions that came in. It is the most honest market research you will get.
What an MCP server costs
Set up once, then no additional monthly cost
MCP server for your website
Connection to your existing data, the tools that suit your business, tests in four languages and the go-live. The price depends on how many tools are needed.
One-off. Requires a website we maintain or can connect to.
Operation and upkeep
Updates when the MCP standard moves, adjustments when your range grows, and monitoring that the server is answering.
Part of your existing maintenance plan. Nothing is added for the MCP server.
Frequently asked questions
What businesses most often want to know before starting
Shall we make your website reachable?
If your website already runs with us, this is usually a two-week job.
Book a call